Ogilvy.

“The Effectiveness Partnership helped us reignite the effectiveness culture in Ogilvy Chicago by leading [Effectiveness In Action] workshops that put commercial impact right at the heart of marketing communications development. 

The workshops made the complex issue of effectiveness simple, concrete and even fun and gave us a common language across the agency for discussing the commercial impact of our creativity…”

Antonis Kocheilas, MD & Head of Planning, Ogilvy Chicago.